A shell of a stable was to be converted into a commercial office space including leisure area with bespoke bar and cinema room. I headed the project from start to finish creating the initial designs and seeing them through to completion. I worked on-site bringing together and managing the work of the various tradesmen and agencies whilst at the same time actively being involved in the design, construction and decorating of conversion.
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Houzz Client Review and Project Overview
/ Charnwood Portfolio /
I was approached in 2012 to create the brand identity, signage and print materials for a newly opened orthodontic practice in the upmarket Ropewalk area of Nottingham City Centre. The practice is led by Dr Robbie wood, one of the region’s longest serving orthodontic specialists in the region. Dr wood had moved from a single floor practice, across the road, into a much larger 5 storey town house practice with progressive values and a larger staff. Upon entering the building, I was taken a-back by it’s beautiful homely feel though it’s décor was the standard magnolia fair synonymous with medical practices. The client was very impressed with what I initially created an allowed me to redesign the interior of the private waiting room and pitch a scheme to bring the practice to life based around the stately homes of the East Midlands. The client loved the concept and from there the project spanned to a full interior redesign and refit, with an extensive art scheme, signage, web design, video production and animation, photography and marketing.
I still work closely with the practice today. For a more detailed look check out the links below.
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Web Design and Build /
East Midlands Orthodontics Portfolio /
Signage Brochure /
Project Overview and Client Testimonial /
This project came to me through my good friends at Speed Communications. I’d previously successfully worked on big brand project through Speed for clients such as Adidas and The Associated Press so they came to me with this high-profile 2014 World Cup project for Lucozade. The 2014 World Cup was to be held in Brazil where the playing conditions would be very different to what we are used to here in Britain. To emulate this Lucozade had designed and built something called The Conditions Zone in London. This was a place where people could play 5-a-side matches in the same conditions. To promote the Zone there was lots of press coverage and celebrity matches. To spearhead the campaign, they commissioned a Stephen Gerrard infographic. I was employed to deliver the final 2D infographic and then bring it to life as an interactive animation. The graphic appeared across the national press and the iPad/iPhone friendly interactive animation featured on their websites and The Lucozade Official Site.
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Interactive Responsive HTML5 Animation for Lucozade
I started my business as a fine artist and things have come full circle with me about to launch a sister website dedicated solely to the artistic side of my business. Over the years I’ve built up a huge portfolio of painted and digital art, much of which I am going to make available as high quality reproductions on the site. It will also have original fine art for sale and give details about the range of bespoke commissions I offer. I’m also in the process of securing a very exciting move to new premises to coincide with the launch, more details to follow…
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Elastic Art Website
Animation and comic book art fascinated me as a child, and this passion has never left me. At university, even though it wasn’t taught, I self-educated myself on the job and submitted two animations for my finals which were exhibited at the 2004 D&AD New Blood Awards. As my professional creative life is so varied my animation exploits have been limited to when they arise in a project, which often in quite a restricted capacity, or in personal projects for friend’s or amusement. The bug has got me again though so will be dedicating more time to animated endeavours. Armed with After Effects, Cinema 4D Max and Elements 3D you’ll be sure to see more in-depth animated content coming from the Elastic Canvas camp!
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The Elastic Model /
Hot Since 2007 /
Minus One Strike /
Pure Power /
I was contacted to create a bespoke art scheme for HFL Financial Advisers, based on George Street in Nottingham City Centre. They knew they wanted something unique but didn’t have a brief in respect of subject matter, amount of pieces or style of art. I used their already existing visual identity and colour scheme to create a scheme based on this and celebrating places of interest in the area. I provided the client with visual concepts of how the pieces would look in-situ and offered a range of physical sample of printed media and framing options. This gave the client an unrivalled confidence in what they would be getting and a chance to review and collaborate on the final scheme before any production. They were impressed by this extra level of service which had been lacking from other companies they had previously been in talks with. When the final scheme was manufactured and installed were very pleased with the outcome as were their clients.
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HFL Art Scheme Portfolio /
